Cloudberry Associates
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Finding Unbiased Experience in the Business Playground
Innovation and new business models commonly involve various business partners and alliances with potentially contradictory interests and distinct competencies. Telcos are facing price erosion from their core services and the declining ARPU (average revenue per user) and this creates an urgency to generate revenues through efficient subscription based services. Furthermore, the competition for these services is fierce since subscribers can get free “over-the-top services” from the Web. Meanwhile the Vendors are often challenged in meeting the business and delivery requirements of the Telco industry, due to not anticipating the business and technology requirements characteristic to the particular channel. 

Getting Ready to Go
Market introduction of new or existing offerings should be planned thoroughly and executed well to ensure success. This requires a wide range of competencies and the right metrics to meet the desired results.  The Telcos vast subscriber volumes and particular operational environment demands alignment of specific business and technology requirements from the Vendor solutions.  It is crucial for the Vendors to design the entire solution with the right Channel in mind.

Finding the right Partners
Cloudberry Associates enables and facilitates both the Telcos and Vendors to find the common playground for mutual business success.  We help Telcos and Vendors to understand and align the core elements and details to meet and over-achieve the desired business targets.  We have a clear view and strong experience on how to plan and execute all the necessary steps and details to bring technology to the subscriber. We strive for sustainable competitive advantages and accelerated business success.

Playing the Game
Cloudberry Associates has hands-on experience and knowledge on delivering business value complemented by a pragmatic and straightforward approach really making the difference.  We know how to make businesses succeed.